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Business Innovation For Brand Growth | Module 1


Course | Business Innovation For Brand Growth

Digital Business Fashions, Platform Methods & Monetary Planning

Module 1 | The New Growth Agenda


Company leaders are apprehensive. On this time of pandemic disaster, new methods of pondering and performing are wanted greater than ever. Even with out the present disaster, digitisation has been shrinking conventional revenue swimming pools, and development has been more durable than ever for incumbents.

Surveys have demonstrated the dimensions of the issue:

  • 80% of CEOs imagine their enterprise fashions aren’t economically viable as their sector digitalises

  • 94% of CEOs are sad with innovation efforts

  • 85% of digital funding has generated zero or unfavourable ‘Financial Worth Added’

  • 90% of company start-ups have failed

  • Whereas we’ve got to stabilise issues proper now, we additionally have to plan for the longer term and renew how we take into consideration technique, innovation and the place finest to speculate.

Each firm has the potential to develop like Amazon, Apple and Alibaba. They (merely) have to:

  • Put money into digital enterprise fashions and platform methods

  • Re-structure their operations

  • Innovate and execute in new methods

  • I spent a yr analysing in-depth which enterprise fashions work finest in a hyper-connected world and the way conventional organisations can, in observe, undertake and adapt them.

This easy-to-consume on-line video course exhibits you ways. It’s primarily based on an in-depth evaluation of the connection between enterprise fashions and monetary efficiency; world-class case research; best-practice strategies; and frameworks.

About The Course

The course contains 5 x 45-minute modules:

  • Half 1: The New Growth Agenda – the brand new sources of worth within the digital financial system (THIS MODULE)

  • Half 2: Platform, Community And Ecosystem Know-how – the ten key platform methods and the way (in observe) to use them

  • Half 3: Business Mannequin Pioneers – 10+ case research from 4 continents of daring methods which have moved the valuation needle

  • Half 4: New Business Mannequin Portfolio – tips on how to re-allocate capital and sources to create new development flywheels

  • Half 5: Renew – the 5-step holistic course of to rejuvenate your organisation’s skill to answer market alternatives at pace

Engagingly conveyed utilizing easy-to-follow graphs and pictures, this evidence-based and extremely graphical course contains 40 brief movies (2-10 minutes every) in whole inside 5 modules, so you possibly can eat in the way in which that fits you. You’ll be additional supported by actionable check-lists and particular studying duties.

Who Is This Course For?

This course has been designed with senior executives and their groups in thoughts.

What Will I Be taught?

This course helps by answering necessary questions:

  • Which enterprise fashions carry out finest in a related world? Why and How?

  • How precisely do the tech giants and Unicorn startups develop so quick, and the way can conventional corporations emulate their strategies?

  • How do digital, platform-based enterprise fashions work and what are the necessities to execute them successfully?

  • Which incumbents have remodeled their enterprise economics? What can we be taught and apply from their tales?

  • How ought to we re-think our innovation portfolios to extend financial revenue and valuation multiples?

  • How can we re-structure our organisations to seize new development alternatives a lot sooner?




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