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Marketing Analytics: Pricing Strategies and Price Analytics

Enhance Revenue by studying diff Pricing Strategies & Superior Pricing Fashions in Excel. Full Pricing Analytics in Excel

What you’ll be taught

  • Be taught sensible ideas of find out how to get income/revenue optimized worth level in case of Bundlings, Amount reductions,Two-Half Tariff, Price Skimming and Income Administration)
  • Learn to match the 2 most often used demand curves (linear and energy) to a selected advertising state of affairs
  • Be taught why cable corporations bundle landlines, cellphone service, TV service, and Web service (Bundling)
  • Be taught why corporations give Amount low cost and how they determine the discounted amount (Amount reductions)
  • Be taught why your golf membership expenses membership charge together with per spherical charge (Two-Half Tariff)
  • Be taught why do costs of excessive tech merchandise normally drop over time (Price Skimming)
  • Be taught why airways overbook their aitplane (Income Administration)
  • Stable understanding of fundamental Marketing and pricing ideas
  • Change into proficient in utilizing highly effective instruments similar to excel solver, excel purpose search and trendlines to resolve worth optimization issues to acheive most income/revenue


  • You’ll need a PC with any model of Excel put in in it
  • Fundamental understanding of Excel operations like opening, closing and saving a file

Who this course is for:

  • Anybody curious to grasp Pricing Analytics from newbie to superior

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