This introductory course is developed for excessive degree enterprise individuals (and people on their method) who desire a broad understanding of recent Info Technologies and perceive their potential for enterprise features (e.g. advertising and marketing, provide change administration, finance). This isn’t a course for individuals trying for steerage on learn how to turn out to be a deep technical skilled or implement these applied sciences.

From Blockchain over Synthetic Intelligence to Digital Actuality applied sciences: This course will empower enterprise leaders to embrace the ideas and convey the cutting-edge data applied sciences into their organizations to enhance consumer and buyer engagement and in the end the underside line of their companies. As an alternative of digital disruption, the brand new applied sciences and administration strategies will turn out to be the muse of a Digital Transformation journey for higher buyer relationship administration and consumer satisfaction.
The content material is structured in a method that promotes discussions on challenges that enterprise administration and advertising and marketing features face as a result of rise of recent applied sciences such blockchain, cryptocurrencies, web of issues (IoT), digital, blended and augmented actuality (VR/AR), synthetic intelligence (AI) and massive knowledge. This course will use case research to discover frameworks, instruments, and techniques which might be already confirmed in the actual world and put together ourselves and our organizations to have the instruments wanted to achieve a quick and altering world. This course will not be a deep technical curriculum, however based mostly on hundreds of hours serving to (typically C-level) executives to understand the applied sciences’ potential in their very own areas of experience.

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